Ecom Made Easy with Ben Leonard - the simple strategy to get people to love your e-commerce brand, from an expert who has actually been there and done it! In this episode of Ecom Made Easy, Ben shares valuable insights on how people value ecommerce businesses and why working with experts to get it right is important if you want to sell your business for what it is truly worth. Discover the tips that you can use when you want to sell your ecommerce business at the best possible price, deal structure and at a time that suits you. Don't miss out on these expert tips to optimize your business and maximize its value. Subscribe for more valuable content and visit www.ecombrokers.co.uk for a seamless exit strategy for your ecommerce business.

Ecom Made Easy with Ben Leonard - the simple strategy to get people to love your e-commerce brand, from an expert who has actually been there and done it! A few episodes back I spoke about the 7 Foundations of Value. The 7 key aspects you need to consider when building your e-commerce business to sell it. We've covered timing, stability, documentation, defensibility, diversity, and suppliers in our previous episodes. Now it's time to talk about the power of branding! In this episode of Ecom Made Easy, Ben shares valuable insights on what makes an amazing exit vs an average exit. Ben provides practical examples of branding that have helped him sell his business for 7-figures. Don't miss out on these expert tips to optimize your business and maximize its value. Subscribe for more valuable content and visit www.ecombrokers.co.uk for a seamless exit strategy for your ecommerce business.

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. A few episodes back I spoke about the 7 Foundations of Value. The 7 key aspects you need to consider when building your e-commerce business to sell it. We've covered timing, stability, documentation, defensibility, diversity, and suppliers in our previous episodes. Now it's time to talk about efficiency. In this episode of Exits Made Easy, Ben shares valuable insights on how to make your ecommerce business more efficient. Discover how automation and outsourcing can significantly increase the sellability and value of your business. Ben provides practical examples of automations and outsourcing strategies that have helped him build a successful 7-figure ecommerce business. Learn how to streamline your operations and attract potential buyers with a well-organized and efficient business. Don't miss out on these expert tips to optimize your business and maximize its value. Subscribe for more valuable content and visit www.ecombrokers.co.uk for a seamless exit strategy for your ecommerce business.

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. A few episodes back I spoke about the 7 Foundations of Value. The 7 key aspects you need to consider when building your e-commerce business to sell it. We've covered timing, stability, documentation, defensibility, and diversity in our previous episodes. Now it's time to speak about Suppliers. The relationship between you and your manufacturers is most likely the most critical in your business. If your connection with your suppliers is strained, you have a situation that a possible buyer for your business will not want to inherit! Take a step back and imagine you don't own your business for a time. You're deciding whether to purchase this business. When you purchase this business, you will inherit the relationship with the manufacturing partners or suppliers. You will not only inherit the relationship, but also everything about the partnership. Contracts, payment conditions, quality, punctuality, originality, and inventiveness are all important considerations. Would you be delighted to inherit something like such? Would you acquire a strong friendship full of goodwill and a genuine will to go the additional mile and collaborate for mutual benefit? Or will you end up with a stale, if not sour, relationship in which neither partner is cooperating? Listen to this episode and find out how you can build a strong supplier relationship that will make your business more profitable, and sellable.

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about the fifth aspect of the Seven Foundations of Value - Diversity. The Seven Foundations of Value are the 7 aspects you need to be thinking of as you grow your business. We've covered timing, stability, documentation, and defensibility, and now it's time to speak about diversification. We touched a bit on diversification in the last episode about defensibility. The two topics are closely related. Diversification reduces the risk for a buyer and makes the business a more attractive proposition. For example, diversification across the number of SKUs you offer, your sales channels, your international markets and your traffic sources. In this episode, I discussed each of these aspects in detail. The common theme in this video is, "do not put all your eggs in one basket". I hope you'll find this helpful.

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about the fourth aspect of the Seven Foundations of Value - Defensibility. The Seven Foundations of Value are the 7 aspects you need to be thinking of as you grow your business. To sell your empire, you must defend it. Defensibility means reducing the risk associated with just another e-commerce business. Do you have a brand or are you just selling stuff? Is a buyer going to look at your business and say, "well, we could just copy that". Yes, your business ain't defensible. Or will they say, "the patents around these unique products are very attractive to us? No one can copy this." Now that is defensible. Ask yourself, what can you do to strengthen your business? How can you build a moat around it to boost its defensibility? That’s what I shared in this episode. I hope you'll find this helpful!

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about the third aspect of the Seven Foundations of Value - Documentation. The Seven Foundations of Value are the 7 aspects you need to be thinking of as you grow your business. It can be tempting to avoid proper record keeping and just save stuff anywhere, but don't, it could, in theory, cost you millions when it comes to selling your business. So what is documentation and why does it matter when you are building your business to make it sellable and valuable? That’s what I shared in this episode. I hope you'll find this helpful!

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about the second aspect of the Seven Foundations of Value - Stability. When you are building your business, regardless of whether you want to sell it very soon, or in the distant future – you ought to be thinking of how to build value intrinsically into it. So that it becomes part of the DNA of your business. The Seven Foundations of Value are the 7 aspects you need to be thinking of as you grow your business. Your business needs to be stable – but what do we mean by that? That’s what I shared in this episode. I hope this was helpful!

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about the first aspect of the Value Pyramid - Timing. When it comes to exit planning, timing is VERY important. The whole point of exit planning is to prepare the business so that it is in the best possible position to get you the best possible deal. So when it comes to timing, you need to ask yourself – how does the timing of selling this business impact the value a buyer would be willing to pay for it, and how does it make the business more or less attractive to a potential buyer? Keep on listening and make sure you take notes!

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about how buyers view your business through the value pyramid. If you haven't checked out the seven important aspects of making your e-commerce business sellable and valuable, please listen to that episode first.

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people, for e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about the seven important aspects of making your e-commerce business sellable and valuable.

Exits Made Easy by Ecom Brokers Ecom Brokers makes selling your e-commerce business simple, hassle-free, fair and clear. With us you’re not just getting a ‘middleman’ to connect a seller and a buyer - you’re getting e-commerce experts who will work with you to position and prepare your business for the best possible valuation, deal and exit. We’ve been there and done it on all sides - we’ve built, scaled and sold our own multimillion-pound international brands, we’ve brokered deals, and we are experts on the finances. Ecom Brokers is the e-commerce brokerage by e-commerce people. In this episode, Ben Leonard (Co-Founder of Ecom Brokers) talked about why you should build a sellable business from day one and how one day, you'll be able to sell it for a pretty penny.