Sales SOS Podcast
Ep73. Your Comp Plan Won't Fix Your Sales Team (Here's What Will)
December 15, 2025
Before compensation can motivate your sales team, you need to remove obstacles, fix leadership gaps, and create an environment where people actually want to show up.
Liz Heiman and the Sales SOS crew tackle what most sales leaders get wrong about compensation: jumping straight to incentive plans when performance lags. Before comp can work, you need to remove the friction preventing your team from selling, hire for the right skills, and build trust and coaching into your culture. This episode sets the foundation for their compensation series by addressing leadership gaps, toxic management, and the real costs of turnover. It's about creating a selling machine instead of throwing money at a sales prevention department.