The Transit Lounge
Side Business Tips - Marketing Terms You Need To Know: Part 1
August 9, 2023
Marketing is the lifeblood of any successful business, but it's not necessarily something you automatically know and understand when you're starting a Side Business. This 4 part series will help demystify some of the commonly used Marketing terms so you can be clear and confident about what they mean - and decide if and how they are relevant to your business.
One if the most common concerns and challenges that women starting a side business say they have is around Marketing and how they'll get clients.

It's also one of the things that can be the most unfamiliar.

To help tackle that, this 4 part series will explain some of the most commonly used Marketing terms so you will know what they mean and how they are relevant to your side business.

In Part 1 Shandra gives you an overview of:

1. Marketing - 

2. A Marketing Plan

3. A Launch -


One of the best ways to build your confidence in an new area or subject matter is to start to learn the terminology. This 4 part series will help you clarify some important Marketing terminology as you build your knowledge and confidence to Market your business.

Get more tips to help grow your business by grabbing a free copy of our latest guide: From Side Gig to Main Gig - 5 tools to be confident you can take your business full time.
Download your copy here

If you like this sort of food for thought and want more tips to help you grow a successful solo or side business, then come and join our free Facebook Community called 'Side Business Australia - start up, scale up, take it full time'
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