Ep31. Avoid the 4th Quarter Scramble
October 25, 2024
In this episode of the Sales SOS podcast, hosted by Liz Heiman, we delve into strategies for ensuring sales success in the upcoming year with guests Brynne Tillman, Chris Bowen, Darryl Praill and Renee Bigelow. We discuss the importance of early planning, ongoing prospecting, and leveraging referrals to maintain a strong sales pipeline. The conversation also emphasizes the need for effective KPI measurement, understanding buyer cycles, and the significance of strategic goal-setting. The episode concludes with actionable advice for refining sales tactics, ensuring engaged customer interactions, and maintaining a quality sales funnel.
00:00 Introduction to Sales SOS Podcast
00:41 Meet the Sales SOS Crew
01:08 Planning for Next Year's Sales Success
01:49 The Importance of Consistent Prospecting
02:14 Leveraging Referrals and Content
06:15 Partnering for Greater Credibility
07:21 Strategic Sales Planning and KPIs
13:16 Behavioral KPIs and Funnel Management
16:41 Addressing Sales Cycle and Forecasting
31:18 Final Thoughts and Wrap-Up