Many people dream of making a career change to do something they are truly passionate about... but not many actually do it...

Yvonne Pfliger has spent most of her career in various Digital marketing roles working within agencies, and despite being great at what she does, she has also had a life long passion for sustainability.

This passion didn't always align with the type of projects and products the agencies worked with so she fulfilled her interest in sustainability outside of her work hours, until a long service leave trip opened up the possibility of leaving to start her own business working with the types of clients and products she really wanted to work with...

In this interview episode Yvonne shares with Shandra:

What happened to every company she worked with

Her 'minimalist' approach to planning her transition

Something she underestimated in working for herself

The three ideas she had for her business and how she decided which one to do

The area she is most challenged by in her business

Her tips for anyone listening who is thinking about starting their own business

If you would like to find out more about Yvonne you can connect with her here:

Website: www.bwitched.com.au

Personal: www.instagram.com/sustainability_queen

Thank you for listening!

If you want to start a business to work for yourself one day, and want to grow a successful business come and join our private Facebook group – Career Change – Start and Grown Your Small Business so you can connect with others on the same path and share insights, challenges and questions to help to create a work life we love.

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