Bank Marketing Wisdom Unveiled: A Candid Conversation with John Oxford
February 6, 2024
In this episode, Jack Hubbard dives into the world of content creation and the importance of blending fun with practicality in marketing with John Oxford, Chief Marketing Officer at Renasant Bank. John shares the origin story of the Marketing Money Podcast, detailing its journey from a casual idea on Spring Break to a thriving platform with 160 episodes. Gain valuable insights into the challenges community bankers face in adopting podcasts and leveraging social media. John also touches on measuring marketing ROI and provides tips for aspiring bank marketing professionals aiming to secure a seat at the executive table. Tune in for a dynamic conversation filled with marketing wisdom.