In this episode, Shandra and Jo explore what it really means to build a flexible, freedom-focused business in midlife. From mindset shifts to practical, low-cost strategies, they share honest insights and stories to inspire you to start no matter where you are or what stage of life you’re in.
      
    
                  
          
In this episode, Shandra and Jo dive into the world of remote and location-independent businesses especially for women in midlife who want more freedom, flexibility, and purpose in their work. 
They share honest stories from their own journeys, from Jo’s 15 years as a nomadic entrepreneur to Shandra’s shift from radio to coaching, and the mindset shifts that made all the difference along the way.
You’ll hear a collaborative conversation that explores what it really takes to build a business that fits your life, not the other way around. This episode is packed with practical ideas, inspiration, and gentle reminders that it’s never too late to start something new.
Key Takeaways:
- Rethink what’s possible in midlife: Why this might be the perfect time to start something new and how freedom looks different for everyone.
- The truth about location-independent living: Jo shares what 15 years as a nomadic entrepreneur has really been like (the highs, the surprises, and the lessons).
- The secret to finding your niche without overthinking it: How focusing on who you help can unlock more clarity than chasing the “perfect” idea.
- Start small, think big: The low-cost, high-impact ways to build a flexible business that fits your life - not the other way around.
 
 
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