Making Sales Social Podcast
How to Grow Your Email List Through LinkedIn Activity
August 29, 2026
Likes and comments on LinkedIn feel great, but they do not pay the bills or guarantee long-term access to your network. Relying solely on a social platform leaves your audience vulnerable to algorithm shifts and contact decay, as ten to twenty percent of email addresses change annually due to job transitions. This episode breaks down how to turn daily LinkedIn activity and content into a steady pipeline of permission-based email opt-ins. You will learn how to earn the right to ask for contact information by giving real value up front rather than relying on hard pitches or automated tactics.