#Booktok is changing the marketing scene for authors right now. The books that are trending are showing up in retail stores, and some of them, like Barnes & Noble, are even dedicating an area of their stores to the hottest books on Booktok. This is a huge way for indie authors to outshine traditionally published books in retail stores in a way that's been hard to do in the past.

Our team has a discussion on Tiktok, Booktok, and how Barnes & Noble is completely revamping their stores, making them more friendly to local and indie authors, and those getting attention on Booktok.

Be sure to check out our upcoming workshop for beginners on TikTok.