Isabella Sanchez Castaneda is a seasoned journalist and entrepreneur with a degree in journalism and communication, and a strong focus on marketing. She has navigated her way into the world of podcasting, using it as a platform to share stories authentically and deeply. Isabella strongly believes in the power of community building and engagement in podcasting, emphasizing the value of a dedicated audience that actively engages with the content over a large number of disengaged followers. Her perspective is shaped by her experiences and the belief that podcasting allows entrepreneurs to control their messaging and share what is important to them. Join Kim Thompson-Pinder and Isabella Sanchez Castaneda as they delve deeper into this topic on the next episode of the Author to Authority podcast.