How to Get Book Reviews with Derek Doepker {ep. 136}
August 22, 2024
This interview with Derek Doepker is all about how to get book reviews without begging family and friends. Derek provides some excellent tips and ideas for getting reviews, which will result in more sales.
In this episode, Derek and Alexa discuss:
- how Derek went from being a broke valet parker to a bestselling author, selling over 100,000 books using mostly free and low-cost marketing strategies (he got into personal development and started writing fitness blogs, which eventually led him to publish a book.)
- Why you shouldn't give up after a launch that isn't successful. (first book didn’t do well, but he kept learning about marketing until his third book became a big hit, making $6,000 in 11 days!)
- Derek focused on learning marketing strategies, and his book consistently hit #1 in competitive categories.
- the importance of book reviews for authors, especially when launching a new book (aim for 10 to 20 reviews early on to help with promotion)
- Build your email list! This is key to anyone serious about selling more books!
- Strategies for Reviews: ask for genuine feedback from readers and use methods like viral giveaways to build an email list. From there, authors can engage with readers and ask for reviews.
- Hollywood Pitch Formula: Derek shares a strategy called the Hollywood Pitch Formula, which helps your book stand out. It’s all about combining two concepts to create a memorable hook (e.g., "Die Hard on a bus" for the movie Speed).
- How to engage reviewers: To find reviewers, he suggests reaching out to people who already review books in your genre and giving them a clear and engaging pitch.
- Follow-Up with Readers: To encourage readers to leave reviews, Derek recommends using surveys. This approach allows authors to get feedback and, potentially, a review with minimal effort on the reader’s part. He emphasizes following up in a non-pushy way, asking questions like, "How are you enjoying the book?" before asking for a review.
- Final Thought: Getting positive reviews can be a great motivator for authors to push harder in their marketing efforts.
Derek Doepker went from being a broke valet parker to a bestselling author who's sold over 100,000 books sold using mostly free and low-cost marketing strategies. Now he shares these strategies with entrepreneurs to turn their knowledge into a bestselling book.
Learn more here:
https://bestsellersecrets.com