Perception rules everything around us. But before going all-in on an idea, it's wise to first know what you want to be known for. Stephanie Cox joins Stewart Hillhouse to share how she manages to be seen everywhere her ideal customers are. On this episode of Top Of Mind, Stephanie and Stewart discuss: • How Perception Plays A Massive Role In Branding • Why It's Better To Show Than To Tell • Why She Thinks Marketing Qualified Leads Are Outdated • And So Much More Stephanie Cox is the Vice President of Sales and Marketing at Lumavate and the host of Real Marketers Podcast. LinkedIn: https://www.linkedin.com/in/stephaniecox/ Twitter: https://twitter.com/stephaniecox04