In this episode of Making Sales Social, host Brynne Tillman sits down with Coleen Stubbs, founder of Simplified CEO Systems, to explore how midlife entrepreneurs can transform chaos into clarity through streamlined systems and smart automation. With over 35 years of experience building and selling successful businesses, Coleen shares her journey from burnout to balance—and how she now helps others do the same. Discover how simplifying your tech stack, implementing customized workflows, and embracing strategic delegation can free you to be the face of your business instead of being buried in the backend. Whether you’re struggling to manage your CRM, tired of busywork, or ready to scale with ease, Coleen’s insights will help you reclaim time, confidence, and control—so you can grow your business without burning out.