Jessie van Breugel joins us on this episode to explore the fascinating intersection of B2B sales, digital content creation, and LinkedIn strategy. Jessie's entrepreneurial journey began with a passion for writing, leading to the development of strong personal brands on Twitter and LinkedIn. He emphasizes the power of content as a long-term business strategy and discusses the importance of choosing the right social platforms for your industry. Learn how LinkedIn's trust factor can make it a game-changer for B2B businesses and why Twitter still has its place in the social media landscape. Tune in to gain insights into crafting effective content for your business. Jessie van Breugel is a digital creator and a specialist in lead generation. He is the Founder of The Creator Academy and the Owner of Realigned Coaching. Despite starting his entrepreneurial career during the COVID-19 pandemic, he has become successful at what he does and loves being a content geek, copywriter, and coach. He has gained a following of over 40,000 people across various platforms, including LinkedIn, X (formerly known as Twitter), YouTube, and email. Jessie has been recognized as one of the top 50 LinkedIn creators worldwide in sales and marketing, demonstrating his expertise. Not only does he build cool products as a digital creator, but he also helps like-minded experts generate high-quality leads through LinkedIn and productize their services. Learn more about Jessie by visiting his website and check out his eBook: 3-Part Strategy to Generate Quality Leads on LinkedIn. You can also follow and connect with him on LinkedIn.