Traditional SEO is dead, and it has been replaced by an approach that requires businesses to show up across search engines, social media, and artificial intelligence models. In this episode, Brynne Tillman sits down with marketing strategist Sean Garner to break down how service-based professionals can adapt to this shifting landscape. Sean explains why modern marketing requires a blend of clear, customer-first messaging and technical digital authority. Listeners will discover how AI tools like ChatGPT find information and how to structure a digital footprint so these platforms recommend your business.