Amanda Kohal, a highly accomplished digital strategist and founder of the Wolf company, has an impressive background in brand marketing and a successful transition to digital marketing using social media. Amanda's perspective on her transition to digital marketing emphasizes the importance of understanding online behaviors and algorithms to optimize content for the digital space. She has found success in using social media platforms, particularly Instagram, to grow her business and connect with her audience. Amanda is passionate about helping business owners understand that they don't need to spend excessive amounts of time on social media, but rather focus on specific outcomes. She believes in the endless opportunities online and encourages others to start putting their ideas out there. Join Kim Thompson-Pinder and Amanda Kohal on this episode of the Author to Authority podcast to learn more about Amanda's successful transition to digital marketing.