In this episode of the Author to Authority podcast, host Kim Thompson-Pinder interviews Emmy award-winning media advisor Vinnie Postestivo on the topic of visibility and personal branding. They discuss the importance of standing out in a crowded media landscape and owning your name and identity as a creator. The conversation also delves into the power of podcast ownership and the opportunities it presents for content creators. They emphasize the significance of being intentional and strategic in choosing the right platforms and opportunities for visibility. The conversation also touches on the power of sharing for branding and the value of evergreen content. Overall, this episode provides valuable insights and actionable steps for enhancing visibility and credibility in the creative and business worlds.