Self-Publishing Secrets for Children's Book Authors with Karen Ferreira {ep. 159}
April 2, 2025
In this episode, Alexa chats with Karen Ferreira, founder of Children’s Book Mastery, about the journey of writing, publishing, and marketing children’s books. They explore traditional vs. self-publishing, common pitfalls, and how authors can find success by aligning strategy with personality. A must-listen for aspiring children’s book creators!
🎙️ Show Notes
In this episode, Alexa and Karen discuss:
- How Karen’s journey as an illustrator led her to launch Get Your Book Illustrations and Children’s Book Mastery
- Common struggles children's book authors face and how Karen helps solve them
- Why writing a short children's book is actually harder than people think
- The essential elements every children's picture book should include (like proper word count and age targeting)
- The power of understanding your publishing goals before choosing your path
- Why self-publishing is often the best route for children’s book authors—and where traditional publishing falls short
- Real-world examples of how authors have succeeded with school visits, events, and Amazon ads
- How to align your marketing strategy with your personality and energy
- The importance of mentorship, support, and being educated before publishing
- Karen’s free resource: “Mastering Show, Don’t Tell” for children's book authors
📌 Free Resource:
Grab Karen’s free course on mastering show vs. tell for picture books:
👉 womeninpublishingsummit.com/childrensbookmastery
Grab Karen’s free course on mastering show vs. tell for picture books:
👉 womeninpublishingsummit.com/childrensbookmastery