Making Sales Social Podcast
Step-by-Step Process for the "Prospect by Interview" Campaign
March 31, 2026
The ""Prospect by Interview"" campaign is a strategic approach designed to build relationships, gather insights, and create valuable content by conducting interviews with key prospects. By engaging buyers through personalized interviews, you can tap into the knowledge and experiences of these individuals, building rapport while simultaneously gathering vital data about local markets, challenges, and trends. This method is designed to build rapport with your connections based on meaningful conversations that deliver value to both parties