Erica Lasan joins us on this Making Sales Social podcast episode to share the formula to joy. Erica shares her insights on the reasons why people may not experience joy, the obstacles that may hold them back, and how to overcome them. As an entrepreneur or salesperson, you may feel that joy is a luxury you cannot afford due to your busy schedule and responsibilities. However, this episode highlights how joy can help you succeed in business and better serve your customers if leveraged as a tool and resource. Erica Lasan, the founder of Journey to Purpose, is a corporate Joy strategist who helps companies promote joy, equity, and well-being for women and caregivers. Learn more about Erica by visiting her websites, www.ericalasan.com and https://www.joyrneytopurpose.com, plus follow her on LinkedIn and Twitter. If you’re up for it, you can also take a look at her Quizzes “What's Your JOYrney™ Dream Team Profile?” and “What's Your JOYGem Superpower?” to start leveraging joy into your business activities.