The Playbook For Creating A Media Company with Brad Wolverton
April 7, 2021
Before The Hustle was acquired by Hubspot, it started as an event business. But the real value came from growing that audience into a newsletter with over 1.7MM readers. Brad Wolverton joins Stewart Hillhouse to discuss what the true value of a media business is and what others can learn from The Hustle.
On this episode of Top Of Mind, Brad and Stewart discuss:
• The difference between traditional media and new media businesses
• Advice for those interested in self-publishing
• Why Hubspot decided to acquire The Hustle (and why they agreed)
• And so much more
Brad Wolverton is the Head of Content at The Hustle.
Twitter: https://twitter.com/bradwolverton/
The Hustle Newsletter: https://thehustle.co/
Join Top Of Mind Weekly for marketing tips you won't find anywhere else: https://stewarthillhouse.carrd.co/