"On this episode of The Shankar Poncelet Podcast, we dive into the topic of building a personal brand. We discuss the challenges of accepting non-immediate gratification and the importance of staying top of mind during longer sales cycles. Our guest shares their journey of building a loyal audience on LinkedIn and the benefits it has brought to their business. They also offer a challenge to our listeners that promises results within four days. We explore the power of personal brand using examples such as Mia Khalifa's successful transition from a controversial figure to a lifestyle influencer. We highlight the opportunities and advantages of LinkedIn as a professional platform to connect with like-minded individuals. Additionally, we discuss the importance of consistency, delivery, and taking action in building a successful personal brand. So join us on this episode of The Shankar Poncelet Podcast as we uncover the secrets to building a strong personal brand and find inspiration in the success stories of others."