Ep 455 - How To Sell High Ticket Services Without Manipulation, Aggressive Tactics, Or Feeling Salesy with Chandler Walker
Chandler Walker, a biochemistry graduate from the University of Nevada Reno, is an entrepreneur who has successfully scaled both his brick and mortar and online businesses to the seven-figure level. His unique perspective on the cognitive behavior therapy approach to sales is shaped by his experience conducting over 3000 sales consultations and his frustration with traditional sales tactics. Walker believes that traditional sales methods, which often involve manipulation and overcoming objections, are not only ineffective but also unethical. Instead, he advocates for a compassionate approach to sales, applying principles from cognitive behavior therapy to understand potential clients' past failures and triggers, and addressing the underlying reasons for their lack of success. Walker's goal is to change the perception of the high-ticket industry by offering a different approach that focuses on genuine support and positive change. Join Kim Thompson-Pinder and Chandler Walker on this episode of the Author to Authority podcast to learn more about his innovative approach to sales.
Chandler Walker, a biochemistry graduate from the University of Nevada Reno, is an entrepreneur who has successfully scaled both his brick and mortar and online businesses to the seven-figure level. His unique perspective on the cognitive behavior therapy approach to sales is shaped by his experience conducting over 3000 sales consultations and his frustration with traditional sales tactics. Walker believes that traditional sales methods, which often involve manipulation and overcoming objections, are not only ineffective but also unethical. Instead, he advocates for a compassionate approach to sales, applying principles from cognitive behavior therapy to understand potential clients' past failures and triggers, and addressing the underlying reasons for their lack of success. Walker's goal is to change the perception of the high-ticket industry by offering a different approach that focuses on genuine support and positive change. Join Kim Thompson-Pinder and Chandler Walker on this episode of the Author to Authority podcast to learn more about his innovative approach to sales.
Episode Outline:
(00:02:08) Compassionate Sales Approach for High Ticket Items
(00:02:30) Adapting to the Digital Landscape for Business
Success
(00:07:17) Revolutionizing Sales with Cognitive Behavior Therapy
(00:14:19) Finding the Right Fit: Authentic Prospect Assessment
(00:15:20) Empathetic Listening for Deeper Understanding
(00:22:08) Shifting Mindsets in the High Ticket Industry
Bio:
Chandler started his entrepreneurial journey after graduating from the University of Nevada Reno with a degree in Biochemistry and forgoing a medical pathway to pursue a brick-and-mortar wellness facility. He then pivoted to an online health practice a year before the COVID lockdowns. After scaling both businesses to the 7 figure level and doing 3000-4000 sales consultations, Chandler was frustrated with the way sales were taught. He was tired of the old-school objection handling, aggressive tactics, and salesy attitude taught by most sales trainers. So he looked back at what he was doing, combed through his notes, and created Compassion Conversations. A therapeutic-driven, psychological-based sales system centered around compassion and care. Chandler has taught over 3000 people his system of compassion Conversations and has the goal to change and redefine the landscape of sales altogether. Chandler also regularly invests in the crypto markets and bought Ethereum when it was $15, obtaining a 20,000% increase and turning $250 into 50k.
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