• Why marketing feels so hard (especially at first) and how they each overcame that feeling
  
  
• The unique challenges of launching under a pen name
  
  
• Why building a street team and ARC reviewers early is essential
  
  
• How to think like a business from book one—and why it matters more by book two
  
  
• How Book Launch in a Box helped them simplify their launch strategy
  
  
• The power of positioning and knowing your comp titles
  
  
• Why marketing starts while you’re still writing your book
  
  
• Using timelines and templates to manage overwhelm
  
  
• Keeping momentum post-launch with tools like Kindle Unlimited and virtual book tours
  
  
• How community makes all the difference
  
  
• Their best book marketing tips, from launch prep to long-term strategy
  
  

Connect with the Authors